THE SHED VISUAL IDENTITY
2017–2018
A Prelude to The Shed Wild Posting
The Shed Open Call Identity
FlexNYC and The Shed T-Shirts
A Prelude to The Shed Invitation
The Shed Open Call Identity Flyer
The Shed Development Pitch Book
In early 2017, I was hired as the founding Design Director for The Shed, a new creative arts center in mid-town Manhattan. The Shed was made to commission, produce, and present a full spectrum of performing arts, visual arts, and pop culture under one (telescoping) roof.
As Design Director, I led the search, selection, and collaboration with the design studio Other Means for The Shed’s formal visual identity project.
Created with Other Means.
— Creative Direction
— Branding— Identity Design
— Signage
— Print Design
— Typography
— Identity Design